In the modern world, individuals are getting more conscious about their diets and focusing to consume organic products. The trend of organic food is been followed across the globe and is expected to continue, owing to additional nutritional benefits. Organic fruits and vegetables has a huge impact on consumers, as chemical fertilizers and other chemicals are not used to grow the crops. Organically cultivated fruit and vegetables possess a high percentage of anti-oxidants as compared to conventionally grown fruit and vegetables. Along with these benefits, organically cultivated food products have proven to be more beneficial, healthy and safe to consume. Owing to these reasons, organic fruits and vegetables market is expected to increase with a significant CAGR over the forecast period.
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Increasing awareness about health benefits among the consumers is expected to boost the sales of organic fruit and vegetables market. In spite of high prices comparing to conventional segment, individual are willing to buy organic products.
Organic Fruits and Vegetables Market: Segmentation
Organic Fruits and Vegetables market can be segmented on the basis of type, form, end use, sales channel and region.
On the basis of type, organic fruit and vegetables market can be segmented into organic fruits and organic vegetables.
On the basis of form, organic fruits and vegetables market can be segmented into fresh, powder, frozen, puree and syrups, and canned. Canned and frozen segment is expected to expand at relatively high CAGR.
Organic fruits and vegetables market can be further segmented on the basis of end-use into fresh consumption, food processing, and cosmetics and personal care. Food processing is further sub-segmented into jams, baby foods, soups, snacks, supplements, bakery and confectionery, breakfast cereals, and others. Cosmetics and personal care is further sub-segmented into skin care, personal care, hair care, and color cosmetics.
On the basis of sales channel, organic fruits and vegetables market can be segmented into direct and retail sales. Direct sales refers to direct selling of fruit and vegetables as an ingredient to other industries. Retail sales is further segmented into modern trade, convenience stores, grocery retailers, health stores, online retailers, and other retailing formats.
On the basis of region, Organic Fruits and Vegetables market can be segmented into five key regions: North America, Latin America, Europe, Asia Pacific, and Middle East and Africa.
Organic Fruits and Vegetables market: Drivers, Restraints, and Trends
Due to change in the market trend, people are more interested in natural and organically grown products which will play an important role in fueling the growth of present organic fruits and vegetables market. Increasing awareness of health benefits exhibited by organic fruit and vegetables consumption is expected to drive the market over the forecast period. Awareness about associated health benefits of organic fruits and vegetables as a baby food, breakfast cereal, supplement etc. is also expected to drive the sales of organic fruits and vegetables market globally.
Production quantity of organic fruits and vegetables is not able to cater to the increasing demand for the same. This could hamper the sales and affect the market adversely. Organic food consumption is the new trend among consumers across the globe.
Organic Fruits and Vegetables Market: Regional Outlook
Depending on the geographic regions, global organic fruits and vegetables market is segmented into five key regions: North America, Latin America, Europe, APAC, and MEA.
In terms of consumption, North America holds the largest share of organic fruits and vegetables market followed by Europe which also possess a large organic fruits and vegetables market, Germany holding the largest share.
Asia Pacific organic fruits and vegetables market is expected to grow at relatively high CAGR in terms of value during the forecast period because individuals are getting health conscious and started to opt for organic products. The Middle East and Africa is expected to grow in the forecast period as disposable income is increasing in the region.
Population around the globe is getting aware slowly about the health benefits of organic fruits and vegetables and its various uses in other processed food products which are healthy to consume.
Organic Fruits and Vegetables Market: Key Players
Some of the prominent players of organic fruits and vegetables market are Saipro Biotech Pvt. Ltd., Aarkay Food Products Ltd, DMH Ingredients, Inc., The green labs LLC, H. J. Heinz Company, CSC Brands L.P., General Mills, Inc. and various other regional manufacturers.